23 Feb Formula Rossa Junior project at Ferrari World
Kids always want to have the same experiences as their parents- even when they are not old enough. There is a reason play kitchens and small-scale office toys exist- children always want to emulate adults. Ferrari World knew that when they conceptualized their latest section, the Family Zone. This section features many family attractions that have the attributes of larger rides in the park but are scaled for everyone in the family.
All four rides were provided by Zamperla, but the star of the section is our Junior Coaster. The ride is named “Formula Rossa Junior” and offers the exhilaration of the world-record breaker also at the park, but with thrills for riders 90 centimeters (36 inches) and up!
Zamperla coaster engineer Elisa Dall’Alba said,
“We worked with Ferrari World– they decided where the station should be located and where the other new Zamperla attractions went. The park wanted the coaster to run around the flat rides. The design was dictated by the ride placement; two vortexes around the flat rides and an s-curve placed between them.”
The coaster stands 11.5 meters (38 feet) tall and features 200 meters (656 feet) of track. The real thrill is how it weaves in and around all the other attractions in the area. One of the most visual is the descending helix that spins around the Turbo Tower (Zamperla Sky Tower). The on-ride visuals are outstanding and it’s an exhilarating experience for guests on both attractions.
Commenting on the launch of the new Family Zone, Bianca Sammut, General Manager of Ferrari World Abu Dhabi, said,
“It fills us with great pride and joy to officially open the Family Zone at Ferrari World Abu Dhabi. We can finally show our younger guests what it’s like to be a ‘big kid’ at our legendary theme park! The addition of these attractions is a key milestone in our 10-year journey and a testament of our dedication to continuously elevate the guest experience at Ferrari World Abu Dhabi.“
Like Zamperla, Ferrari has a history of combining art, innovation and technology. Our team worked hand-in-hand with their designers to ensure that the end product represented the Ferrari brand in the same way the owners understood it. The process was complicated and time-consuming, but in the end, we created vehicles that had that “Ferrari feeling” of the famous race car while also mimicking the look of the larger coaster in the park, “Formula Rossa”.
Since its opening Formula Rossa Junior the entire Zamperla ride package have been a hit with guests of all ages.